Typically, when Facebook advertisers use Conversion Pixels, they see when the pixels were fired. Recently, Facebook made it possible to see when the pixels were fired, the time the pixel was fired, the referral for the pixel and the device from which the pixel was fired. If you’re a Facebook Marketer, more data = higher ROI.
These new features will help Facebook advertisers better measure the return on investment from their ads as well as optimize ad delivery and ad spend for website conversions.
Contact us today to find out more about how we can create and track Conversion Pixels for your Facebook Advertising Campaigns.
Facebook Provides More Data For Advertisers Using Conversion Pixels