Facebook Ads And Shopify Expert
Facebook has allowed Internet Marketers to access and reach a gigantic population, but what good does it do you if its not the right audience? Here are 5 ways to optimize your Facebook ads to make sure you are getting the biggest bang for your buck: 1. Test Different Images: Images are the number one […]
Facebook offers a suite of built-in tools to help marketers identify, analyze, and ultimately reach their target audience. For Facebook Marketers looking to go the extra mile in audience research, these three free tools are great ways to identify and define exactly who should make up your target audience. 1. Google Social Analytics: Google Analytics […]
Typically, when Facebook advertisers use Conversion Pixels, they see when the pixels were fired. Recently, Facebook made it possible to see when the pixels were fired, the time the pixel was fired, the referral for the pixel and the device from which the pixel was fired. If you’re a Facebook Marketer, more data = higher […]
Facebook Page Admins will soon be able to choose from seven different Call To Action (CTA) buttons, giving marketers a new way to drive traffic directly to their site or app. These buttons, which will sit on top of the page’s cover photo, are a welcome addition to almost any Facebook Ads Strategy. The seven […]
Facebook’s Website Custom Audiences (WCA) tool is an impressive new development in the Facebook Advertising Ecosystem. If you are not using it, you are missing out on an incredibly powerful tool. Seriously… if you’re not using Custom Audiences in your Facebook Marketing Strategy, you need to read this and take action today. Custom Audiences makes […]
How much is too much? According to a new infographic by sumall.com, there are best practices to the lengths of your Tweets, Facebook Posts, YouTube Videos, and more. Check it out:
Just released for 2015 – the totally updated Facebook Cheat Sheet including all image sizes, dimensions, and guidelines. If you’re a Facebook Marketer, save this cheat sheet ASAP! Included below is the Facebook Cover Photo Dimensions, Facebook Profile Photo Dimensions, Photo Post Ad Sizes, and much more.
Facebook is all about their users – all 1.5+ Billion of them, so it’s no surprise that they look to enforce rules and regulations that preserve a high-end user experience. For Facebook Marketing Experts, that means keeping up with an ever-changing landscape of rules, guidelines, and tactics. The quickest way to stop a marketer dead […]
The term expert or ninja gets thrown around a lot these days. It seems like everyone and their dog wants to pitch themselves as a social media expert. I like to put up or shut up, so here’s just a few of my current campaigns running as of early December 2014. ALL of these ads […]
From Black Friday-on, consumers are ready to spend. For Facebook Ad Marketers, it is important to take advantage of the next few weeks leading up to Christmas. Crafting a Facebook Marketing Strategy for the holidays is a no-brainer for marketers who hope to tap into the increased spending habits of their target consumers. Facebook is […]