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Measuring Facebook Ad Success

Measuring success on your Facebook Ads can be very complex. If you are only looking at how many clicks you got, you may be overlooking important data. There are a lot of options when it comes to reporting tools and metrics and some carry more weight than others. Here are three metrics that can help […]

Valentines Day Facebook Ad Promotions

Back on Valentines Day 2014, 1 million people in the US changed their relationship status on Facebook. 146,000 people changed their status to engaged, 339,000 people changed their status from “In a relationship” to “Single”, and 335,000 people changed their status from “Single” to “In a relationship”. Facebook is the place for Valentines PDA in […]

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